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Giving you insight into Great Fundraising and sharing the impact it has had for non-profits around the world.
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It’s all in the name
Today CLIC Sargent changed their name to Young Lives vs Cancer. No fanfare, no bells and whistles. As they say themselves… “New name....

Kerry Vandersypen, PF International
May 26, 20212 min read


Creative concepts: conflict, consensus and compromise
A focused and powerful creative concept drives fundraising growth. Every fundraiser knows this and most fundraisers have cried, banged...

Alan Clayton
Apr 15, 20212 min read


The power of brand in fundraising
In 2019, Lutheran World Relief and IMA World Health joined forces and a year later created Corus International as our parent...
Malene Fregil
Mar 16, 20212 min read


The truth well told
Every charity or NGO was born out of a burning desire to change something in our society. To right a wrong, save lives or to give people...
Malene Fregil
Mar 16, 20212 min read


What Great Fundraising CEOs are doing to raise their fundraising game
If you are a financially ambitious CEO, this should be a useful story. If you are a frustrated fundraiser, then consider aiming to become...

Alan Clayton
Mar 2, 20214 min read


The journey to becoming a Great Fundraising Organisation
Emma Malcolm started in her role as the Director of Fundraising and Marketing at Macular Society three years ago. When I got the call...
Malene Fregil
Feb 24, 20215 min read


Belief is EVERYTHING
This week I read something that struck a chord with me: “Fundraising leaders should learn from the past but look to the future.” It’s a...

Kerry Vandersypen, PF International
Feb 10, 20213 min read


Sometimes you win
Fundraising can feel like a battle. That’s because it is. I do not mean ‘battle’ as in some macho, populist faux-war-leader sense, but ...

Alan Clayton
Dec 18, 20203 min read


One lesson about fundraising culture that I learnt as a charity CEO
Being a charity CEO is no walk in the park. Especially when it comes to creating a fundraising culture. Most days it feels less like...

Sylvia Costantini, PF International
Dec 10, 20204 min read


Developing a Philanthropic Orientation
Philanthropic orientation is a strategic orientation highly receptive to, and welcoming of, a variety of philanthropic sources of income....

Kerry Vandersypen, PF International
Nov 26, 20203 min read


The value of culture
Before I knew what I wanted to be when I grew up, I was a salesperson. I sold shoes. I sold ski trip packages. I sold whitegoods. I was...

Fiona McPhee, PF ANZ
Nov 19, 20204 min read


You are the audience for this article
If you work in fundraising. If you brief creatives to design and write appeals for your organisation, or make fundraising materials...

Dave Sturdy, PF International
Nov 13, 20203 min read


Nailing the fundraising problem before the idea will raise more money.
Not long ago I had the privilege of being part of a creative session that led to one of the most successful fundraising campaigns in the...
Malene Fregil
Oct 19, 20202 min read


Long-term growth out of a crisis
Nine months since Covid-19 brought the world to its knees and many nonprofits are still in crisis mode. Exhausted, frazzled, and out of...

Kyla Shawyer, PFNA
Oct 16, 20203 min read
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