Kerry Vandersypen, PF International
It’s all in the name
Today CLIC Sargent changed their name to Young Lives vs Cancer. No fanfare, no bells and whistles. As they say themselves… “New name....
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Giving you insight into Great Fundraising and sharing the impact it has had for non-profits around the world.
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Alan Clayton
- Apr 15, 2021
- 2 min
Creative concepts: conflict, consensus and compromise
A focused and powerful creative concept drives fundraising growth. Every fundraiser knows this and most fundraisers have cried, banged...
David Fuerst, Associate Vice President of External Relations and Engagement at Corus International
- Mar 16, 2021
- 2 min
The power of brand in fundraising
In 2019, Lutheran World Relief and IMA World Health joined forces and a year later created Corus International as our parent...
Adrian Lorentsson, PF International
- Mar 16, 2021
- 2 min
The truth well told
Every charity or NGO was born out of a burning desire to change something in our society. To right a wrong, save lives or to give people...
Alan Clayton
- Mar 2, 2021
- 4 min
What Great Fundraising CEOs are doing to raise their fundraising game
If you are a financially ambitious CEO, this should be a useful story. If you are a frustrated fundraiser, then consider aiming to become...
Emma Malcolm, Director of Fundraising and Marketing, Macular Society UK
- Feb 24, 2021
- 5 min
The journey to becoming a Great Fundraising Organisation
Emma Malcolm started in her role as the Director of Fundraising and Marketing at Macular Society three years ago. When I got the call...
Kerry Vandersypen, PF International
- Feb 10, 2021
- 3 min
Belief is EVERYTHING
This week I read something that struck a chord with me: “Fundraising leaders should learn from the past but look to the future.” It’s a...
Alan Clayton
- Dec 18, 2020
- 3 min
Sometimes you win
Fundraising can feel like a battle. That’s because it is. I do not mean ‘battle’ as in some macho, populist faux-war-leader sense, but ...
Sylvia Costantini, PF International
- Dec 10, 2020
- 4 min
One lesson about fundraising culture that I learnt as a charity CEO
Being a charity CEO is no walk in the park. Especially when it comes to creating a fundraising culture. Most days it feels less like...
Kerry Vandersypen, PF International
- Nov 26, 2020
- 3 min
Developing a Philanthropic Orientation
Philanthropic orientation is a strategic orientation highly receptive to, and welcoming of, a variety of philanthropic sources of income....
Fiona McPhee, PF ANZ
- Nov 19, 2020
- 4 min
The value of culture
Before I knew what I wanted to be when I grew up, I was a salesperson. I sold shoes. I sold ski trip packages. I sold whitegoods. I was...
Dave Sturdy, PF International
- Nov 13, 2020
- 3 min
You are the audience for this article
If you work in fundraising. If you brief creatives to design and write appeals for your organisation, or make fundraising materials...
Richard Turner, PF International
- Nov 3, 2020
- 3 min
The Energy of Fundraising
Energy. Right now, I’m sure many of us are struggling to maintain it. Yet one of the most important factors I’ve noticed when fundraising...
Adrian Lorentsson, PF International
- Oct 19, 2020
- 2 min
Nailing the fundraising problem before the idea will raise more money.
Not long ago I had the privilege of being part of a creative session that led to one of the most successful fundraising campaigns in the...
Kyla Shawyer, PFNA
- Oct 16, 2020
- 3 min
Long-term growth out of a crisis
Nine months since Covid-19 brought the world to its knees and many nonprofits are still in crisis mode. Exhausted, frazzled, and out of...
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