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Giving you insight into Great Fundraising and sharing the impact it has had for non-profits around the world.
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It’s all in the name
Today CLIC Sargent changed their name to Young Lives vs Cancer. No fanfare, no bells and whistles. As they say themselves… “New name....
Kerry Vandersypen, PF International
May 26, 20212 min read
Creative concepts: conflict, consensus and compromise
A focused and powerful creative concept drives fundraising growth. Every fundraiser knows this and most fundraisers have cried, banged...
Alan Clayton
Apr 15, 20212 min read
The power of brand in fundraising
In 2019, Lutheran World Relief and IMA World Health joined forces and a year later created Corus International as our parent...
Malene Fregil
Mar 16, 20212 min read
You are the audience for this article
If you work in fundraising. If you brief creatives to design and write appeals for your organisation, or make fundraising materials...
Dave Sturdy, PF International
Nov 13, 20203 min read
Nailing the fundraising problem before the idea will raise more money.
Not long ago I had the privilege of being part of a creative session that led to one of the most successful fundraising campaigns in the...
Malene Fregil
Oct 19, 20202 min read
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